Easyjet know they have a good service, in addition to their airline they also have rent a cars internet cafes and pretty much anything other service that can be ordered over the internet.
Not only do they provide a good serivce, I have travelled with easy jet to Barcelona, but you have to admire the business as well. They are the first to embrace the internet E-commerce culture completely. You cannot book a seat unless you have an internet connection and this must have been a risk. But by doing this they have jumped the start on their competitors. The internet is rapidly becoming the defacto standard if you want to order anything. I order, books, music, concert tickets, holidays and electric goods over the internet. I also use if for my banking. As such I am more than happy to use a compnay which uses the internet as it main source of income, they have to get it right otheriwse they'll go bust.
A because the cost of booking is cheap they can provide a quality Airline service at a much reduced price while still show a profit. Where possible I will use Easyjet for all of my local air travel - I see no need to change.
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